By: Emily Carter
In the world of skincare, the market has long been dominated by billion-dollar brands that prioritize profit over purity. Many of these makeup and lotion giants fill their products with synthetic ingredients, preservatives, and chemicals that can be harsh on the skin and harmful to the environment. As consumers become more informed and concerned about what they apply to their bodies, the demand for natural, eco-friendly skincare solutions has grown exponentially. Enter Good Condition, a new player in the luxury skincare market that is revolutionizing the industry with its commitment to both quality and sustainability.
Founded by Cherie Baughn in June 2023, Good Condition emerged from a desire to offer skincare products that are not only luxurious and effective but also environmentally responsible. Cherie, a former usability and accessibility expert, saw a gap in the market for high-end skincare that didn’t compromise on ethics. “I wanted to create a brand that people could trust, knowing that every ingredient is carefully selected for its benefits and safety,” Cherie explains. “We’re proving that luxury skincare can be both good for your body and the planet.”
The hallmark of Good Condition is its luxurious lotion bars, meticulously crafted using USDA-certified organic ingredients. Unlike the synthetic additives found in many mainstream products, these lotion bars are formulated with natural, plant-based ingredients that nourish and protect the skin. “Our ingredients are grown without synthetic fertilizers or pesticides,” Cherie says. “We believe in transparency and quality, ensuring our customers know exactly what they’re putting on their skin.”
Good Condition’s product line includes a range of lotion bars designed to cater to various skin types and needs. For those with sensitive skin, The Plain offers a fragrance-free option, while The Luxe, made with natural, unrefined cocoa butter, provides a deeply indulgent experience. Other popular options include The Standard, featuring plum kernel oil and coconut essential oil, and The Repair, a soothing blend of French lavender and vanilla. For facial care, Good Condition offers The Day Glow, enriched with Vitamin E and squalane, and The Night Recovery, which includes natural retinol for gentle nighttime skin renewal.
Beyond their exceptional formulations, Good Condition sets itself apart with its unwavering commitment to sustainability. The brand uses biodegradable, compostable, and 100% recyclable paper holders for all its products, completely eliminating the need for plastic packaging. “Our packaging reflects our dedication to protecting the environment,” Cherie notes. “We want our customers to feel good about their choices, knowing they’re supporting a brand that genuinely cares about the planet.”
Good Condition’s dedication to ethical practices is also evident in its certifications. The brand proudly boasts MADE SAFE® and Leaping Bunny® certifications, ensuring that all products are free from harmful chemicals and have not been tested on animals. “Ethics and integrity are at the core of what we do,” Cherie emphasizes. “We’re committed to offering products that are safe, effective, and cruelty-free.”
In addition to its online presence, Good Condition has recently opened a flagship store in the historic San Marco district of Jacksonville, Florida. This new location provides customers with the opportunity to experience the brand’s products firsthand and learn more about its sustainable practices. “Having a physical store allows us to connect with our customers in a more personal way,” Cherie says. “It’s a space where people can see, touch, and feel the quality of our products and our commitment to sustainability.”
Photo Courtesy: Good Condition
As word spreads about Good Condition, it’s quickly becoming a favorite among influencers and beauty enthusiasts who appreciate the brand’s unique blend of luxury and responsibility. With seasonal releases and plans for new specialty facial treatments, Good Condition is set to continue its rise in the beauty industry. “We’re always looking for ways to innovate and meet the evolving needs of our customers,” Cherie shares. “Our goal is to create a lasting impact in the world of skincare.”
In a market dominated by synthetic-heavy giants, Good Condition stands out as a beacon of what the future of luxury skincare should look like. Cherie Baughn and her team are proving that it’s possible to enjoy luxurious, effective skincare without compromising on sustainability. Explore the full range of products at Good Condition and discover why this new brand is quickly becoming a favorite among those who value both luxury and eco-friendliness.
Published by: Nelly Chavez
