When it comes to all-natural fresh juices that do not contain genetically modified organisms (GMO), Nikita’s Juice is top of mind of many consumers today who value the many benefits of the finest fruits combined in a single healthy drink. Best known for its energizing low-calorie fruit juices, Nikita’s Juice is all about putting a smile on peoples’ faces, knowing that they get the nourishment their bodies need from a single bottle of delicious freshly squeezed juice.
“When customers try my juices, especially kids, it brings a form of satisfaction to me. In that, I’m putting a smile on their faces, each bottle at a time. Nikita’s Juice is built on community, and we value our customer input and will continue to perfect our craft to make our customers happy,” explained business owner Nikita Hendricks.
Nikita was born and raised in Guyana, the only English-speaking country in South America. Without her immediate family, She migrated to the United States in 2013. That new season in her life was not always easy, but she knew there were better opportunities waiting for her in the US than in her home country. Nikita finished her degree in Management Information Systems and Entrepreneurship at Baylor University in Waco, Texas. She knew right from the beginning that she had an innate desire to do business with a touch of technology at the same time.
“I really enjoy learning new things and skills, and I’m constantly seeking out new learning opportunities, especially for personal development and my business. I always have a positive attitude towards life. I was taught to believe in myself and never down myself because I can accomplish anything,” the entrepreneur shared. “My strongest attribute is my determination. I’m willing and ready to do whatever it takes by God’s will to get my business to the next level and do what I need to accomplish my goals. Mindset is so important. Sometimes there’s days where I’m like, if this is even worth it but my family believing in my brand and passion is what keeps me going. I pride myself in the fact that I’m able to produce a product that’s healthy, tasty and refreshing and a product that makes customers feel good about themselves.”
As a thriving entrepreneur, Nikita understands that maintaining one’s own business also means experiencing a lot of stress and making a lot of sacrifices. She appreciates, however, that running her own business has given her a lot of personal freedom and control over how she wants it to move forward. From the kind of customers she wants to engage to the new flavors she wants to add to her menu, Nikita loves every bit of creative freedom she gets to enjoy. Developing and growing Nikita’s Juice has allowed her to master the art of time management, handling customers’ inquiries, and adding value to her products.
At this point in her entrepreneurial journey, Nikita still believes that there is still so much she ought to learn, and she is taking it one day at a time with an open heart and an open mind. Since she established her business, she knows that she has grown tremendously after having braved several challenges in life. Everything she learned along the way also adds to the value of the products she creates.
The current popularity of her products is not stopping Nikita from still dreaming big. In the next couple of years, she envisions her juices becoming a household name, and the brand will be synonymous with integrity and quality. She also wants Nikita’s Juice to be known for going above and beyond for customers, among other things. At the present rate Nikita’s Juice is going, there is every indication that it will indeed meet its owner’s objectives in the coming years.