Market Daily

Why Cliqk Will Help You Go Viral and Went Viral in NYC

When Rohan Gurram started building Cliqk, he was not trying to win attention. He was trying to remove friction. That distinction shaped every decision that followed and helps explain why more than approximately twenty-five thousand people are now waiting for access to the platform before it has fully launched.

Rohan understood early that modern marketing was not broken because of a lack of creativity. It was broken because of fragmentation. Founders and creators were expected to operate across social platforms, coordinate creators, run UGC campaigns, manage events, pitch press, and measure results using tools that were often never designed to work together. Even as AI entered the ecosystem, it frequently added complexity instead of removing it, generating content without fully addressing execution.

Rather than building another tool, Rohan focused on infrastructure.

The idea behind Cliqk was to treat marketing as a system rather than a set of tasks. Instead of asking users to learn new workflows or stack more software, the platform was designed to help coordinate everything from one place. Channels connect once. Goals are defined once. Execution happens across platforms, and performance is tracked in real time with reduced reliance on manual stitching.

This framing resonated because it matched how founders actually experience marketing. Most teams are not short on ideas. They are short on coordination, clarity, and time. Cliqk positioned itself as the operating layer that sits above campaigns, content calendars, and dashboards, aiming to help turn marketing into something that could be run rather than constantly managed.

Rohan’s approach to growth reflected the same philosophy, which is why he chose to partner with Ilias Anwar.

Cliqk did not launch with aggressive paid acquisition or broad outbound sales. Instead, it grew through measured, organic distribution among founders, creators, and operators who already felt the pain the product was designed to solve. People shared it because it articulated a problem they had struggled to name clearly. The waitlist grew largely not because of hype, but because of recognition.

Rohan was deliberate about not overexposing the product too early. He treated the waitlist as a signal rather than a vanity, using it to understand who was attracted to the system and why. Builders, creators, and growth leads showed up consistently, suggesting alignment rather than casual users looking for shortcuts. That alignment reinforced the decision to build patiently rather than rush toward early, surface-level adoption.

The growth to twenty-five thousand people was not driven by a single viral moment. It was the result of repeated clarity. Each explanation of Cliqk focused less on features and more on outcomes. Less on what the platform does and more on what it replaces. Over time, the message remained consistent. Marketing should behave like infrastructure, not chaos.

Rohan’s background played a role in this restraint. As a first-generation Indian American founder, he had learned early that visibility without control can be risky. A widely shared death threat aimed at his identity reinforced the importance of owning narrative and building systems that do not depend on constant exposure. Cliqk, in many ways, reflects that lesson. It is designed to help provide users with leverage without forcing them to performative growth.

As the waitlist crossed twenty-five thousand, it became clear that the demand was not just for Cliqk as a product, but for what it represents. Founders are increasingly tired of stitching together tools, agencies, and dashboards that never fully align. They are looking for systems that can reduce decision fatigue and support more coherent execution.

Rohan has been consistent about what Cliqk is not trying to do. It is not trying to replace human creativity. It is not trying to automate culture. It is trying to reduce the operational drag that can prevent good ideas from compounding. AI, in this context, is not positioned as the headline. Coordination is.

The size of the waitlist reflects a broader shift in how people think about AI marketing. The next phase is not about who can generate the most content the fastest. It is about who can execute across channels without losing clarity, intent, or control. Cliqk’s growth suggests that many in the market see value in that approach.

Rohan did not build Cliqk to chase numbers. The numbers followed because the system appeared to resonate.

Twenty-five thousand people are waiting not because they were sold something, but because they recognized themselves in the problem. And that may be one of the strongest early indicators a platform can have before it opens its doors.

Sign up for Cliqk for free at mycliqk.com.

Inside Sahar Maknouni’s Practice: Where Legal Strategy Meets Clear Guidance

Most people don’t reach out to a family lawyer because they feel prepared. They call because something has already shifted. A separation stops being abstract. Custody turns uncertain. Finances and parenting time—things that once ran on routine—begin to require deliberate decisions.

That’s usually when Sahar Maknouni gets the call.

Sahar is a Los Angeles–based family law attorney and the founder of Maknouni Family Law Firm, APC. Her clients aren’t looking for drama or legal grandstanding. They’re looking for someone who can tell them, plainly, what matters in the immediate term—and what doesn’t. Someone who can bring order to a situation that already feels crowded with information and pressure.

Because Sahar has experienced divorce firsthand, she understands how destabilizing it can be. That perspective isn’t something she puts on display. It’s reflected in her pace, her explanations, and her attention to what clients are carrying beneath the surface—fatigue, concerns about custody, and stress related to court communication. Her focus is on keeping those emotions from driving decisions that will shape outcomes long after the case concludes.

Sahar works in a straightforward way. She doesn’t sell certainty where none exists, and she doesn’t use legal language to create distance. Clients are given a clear picture of the process, what courts typically prioritize, and which decisions matter now versus later. That clarity often does more than reassurance ever could. It gives people a way to move forward with intention rather than assumption.

Structure is a central part of that approach. With training in Business Law and Management alongside her legal education, Sahar approaches cases with discipline. Timelines are set early. Documents are handled carefully. Financial disclosures, declarations, and parenting proposals aren’t treated as formalities—they’re treated as the foundation of the case. Clients move step by step, with a clear sense of where they are in the process and why each piece matters. The aim isn’t to rush. It’s to maintain control and reduce avoidable disruption.

Family law is the only work Sahar takes on. Divorce and custody cases carry constant pressure and tight timelines. Experience in this space builds instinct—understanding where cases tend to shift, what courts respond to, and when direction needs to change. Sahar prepares for those moments before they arrive.

Preparation plays a central role in her work. In family court, credibility is often shaped before anyone stands before a judge. How financial records are presented, how parenting history is documented, how proposals are framed—those details influence negotiations and outcomes. Sahar is known for being meticulous with documentation because it protects clients. Clear paperwork limits confusion, reduces opportunities for misrepresentation, and keeps cases from stalling under avoidable errors. It also gives clients something tangible to rely on when everything else feels uncertain.

When cases move into litigation, Sahar remains measured. She doesn’t confuse volume with strength or aggression with results. If resolution is within reach, she approaches it with discipline and strategy. When court is unavoidable, she comes prepared and focused, relying on substance rather than performance.

That balance is especially important in custody matters. A court date may conclude a phase of litigation, but families are the ones who live with the result. Sahar keeps her work anchored in what judges consistently value: reliable evidence, demonstrated parenting consistency, and plans that work in real life. She limits distractions and centers her arrangements on ordinary days—school mornings, holidays, and transitions—not just on paper.

Client access is another cornerstone of her practice. Sahar founded her firm with the belief that clients shouldn’t feel disconnected from their own case. Divorce becomes heavier when communication slows or information feels scattered. She prioritizes responsiveness and clear explanations, especially when decisions are time-sensitive. Tools like a client portal help keep documents organized, but the real difference is consistency. Clients know where things stand. They know what’s coming next.

Beyond her private practice, Sahar volunteers at the Harriet Buhai Center in Los Angeles, working with individuals who don’t always have access to steady legal support. The experience keeps her connected to the most vulnerable aspects of family law—where confusion carries higher stakes and clarity can materially change outcomes. It’s work that reflects the same principles that guide her private practice.

Sahar didn’t build Maknouni Family Law Firm, APC, to make divorce easier in theory. She built it to make the process more manageable in practice. By keeping cases organized and communication clear, Sahar helps clients move out of reaction mode. For many, that shift is when the process starts to feel navigable rather than overwhelming.

 

Disclaimer: The content in this article is provided for general knowledge. It does not constitute legal advice, and readers should seek advice from qualified legal professionals regarding particular cases or situations.

A Four-Day Shutdown That Could Move Markets For Months

A short four-day partial U.S. government shutdown is already affecting financial markets and Federal Reserve policy.
The disruption delayed key labor-market data and left policymakers without the information they usually use to guide interest-rate decisions.

Jobs Report Delay Raises Policy Uncertainty

The U.S. Labor Department said the important monthly jobs report could not be released on time because of the shutdown.
This delay removed a major signal about hiring, wages, and overall economic strength.

Analysts described the situation as a “data blackout,” meaning the central bank must make decisions without fresh evidence about the labor market.
Without clear data, the Federal Reserve may wait before cutting interest rates to avoid acting too early or making a policy mistake.

Big Tech Shows Mixed Defensive Moves

During the shutdown period, large technology stocks reacted in different ways:

  • Apple shares rose about 4%, suggesting investors still see the company as relatively stable.
  • Amazon moved slightly higher, showing limited but cautious confidence.
  • Microsoft shares fell after concerns about cloud-business guidance, highlighting sensitivity to future growth expectations.

Market reporting also noted broader pressure on technology companies as investors questioned heavy spending on artificial intelligence and future profits.
This reaction shows how quickly sentiment can change when uncertainty increases.

Why Missing Data Matters For The Federal Reserve

Economic reports are central to Federal Reserve decisions.
When data is delayed, policymakers cannot clearly judge whether inflation is falling, hiring is slowing, or growth is stable.

Because of this uncertainty, the shutdown’s impact goes beyond politics.
It changes the timing of monetary policy, not just the direction.
In simple terms, having no data can be as important as having bad data for financial markets.

Market Impact And Near-Term Outlook

Even though the shutdown lasted only a few days, the effects may continue:

  • Rate-sensitive assets could stay volatile.
  • Investors may wait for the next full jobs report before making large moves.
  • The Federal Reserve is more likely to act cautiously in the short term.

For market professionals, the key lesson is clear.
Data availability now plays a direct role in policy timing and market stability.
Until normal reporting returns, uncertainty may remain elevated across equities, bonds, and global risk assets.

Disclaimer: The content in this article is provided solely for general informational and educational purposes. It does not represent investment advice, an offer, or a solicitation to trade any financial instrument. Readers should conduct their own research and consult a qualified financial professional before making investment decisions.